NEWS RELEASE
CINEPLEX
*************************
Cineplex, a leading entertainment and media company, today announced plans to open a new location of The Rec Room at Park Place in Barrie, Ontario. Canada’s new go-to destination for delicious eats and entertainment, The Rec Room combines incredible dining, live entertainment and amusement gaming experiences, all under one roof. Construction of the over 32,000 square foot complex is scheduled to begin early next year, with an opening targeted for the summer of 2020.
“The Rec Room at Park Place will be a social playground where millennials, families and kids of all ages can come together for great food and fun times,” said Ellis Jacob, President and CEO, Cineplex. “We know that many Barrie residents have visited our location in downtown Toronto at the historic Roundhouse, so being part of this conveniently located, open-air shopping centre in the heart of Barrie makes perfect sense for us and the community.”
Great food:
- The Rec Room features multiple dining options with a little something for everyone
- For guests looking to sit down and enjoy a meal, the casual dining area – called THREE10 – features a menu of delicious shareables and handcrafted dishes including fresh salads, smoked cheddar mac and cheese, rotisserie chicken, wood-fired pizza, steak and ribs and The Rec Room’s signature THREE10 burger
- For those looking to eat where they play, the quick service dining area – called The Shed – features premium poutines and a sweet selection of gourmet donuts
- Thirsty? The Rec Room will have a huge bar area where sports fans can grab a drink, share a bite and catch the big game on even bigger screens
- The Rec Room is the perfect spot for private events – multiple private dining rooms make it ideal for celebrations, meetings, corporate events and parties
…and even more fun
- The Rec Room features a massive attractions area where gamers of all ages can play over 100 amusement games
- Guests can enjoy classic favourites like air hockey, pool and ping pong, or lace up for some friendly competition at six bowling lanes
- Credits earned on the games floor (and tracked on RFID wristbands) can be redeemed at The Trophy Case, a store filled with great prizes and nostalgia-inspired treats and toys
- Feeling a little future forward? The Rec Room will feature the latest in virtual reality experiences from VRstudios
- The complex will also have a live performance space where movers and shakers can look forward to bands and musical acts, comedy, trivia, karaoke and live DJs
- The Rec Room features an overall guest experience that integrates the latest in technology, coupled with SCENE, Canada’s leading entertainment rewards program
Scheduled to be its fourth location in Ontario and tenth nationwide, The Rec Room at Park Place will be located at the north-east side of the shopping centre and will be built with the support of North American Development Group.
“We are thrilled to be partnering with Cineplex and their exciting new concept, The Rec Room,” said Terry Coughlin, Managing Partner at North American Development Group. Coughlin further added, “When we embarked on our journey to transform the former Molson Park into Park Place, our goal was to provide the community with more than just a shopping centre. With the addition of The Rec Room, Park Place will be further solidified as the dominant entertainment, dining and shopping experience serving the growing City of Barrie and its surrounding communities.”
Cineplex plans to open 10-15 new locations of The Rec Room over the coming years, each ranging in size from 30,000-50,000 square feet and customized to the individual community. The massive entertainment complexes will see half of the space being devoted to dining and live entertainment and the other half being devoted to amusement games and feature attractions. The Company currently operates five other locations of The Rec Room in South Edmonton, West Edmonton Mall, Calgary, Toronto and London and has announced plans for complexes in Mississauga, St. John’s, Vancouver and Winnipeg. Cineplex also has plans to open 10-15 Playdium locations – an entertainment complex designed for teens, their friends and family – in mid-sized communities across the country over the coming years.
*************************
